01
Targeted broadcasts by segment
Instead of blasting every fan the same message, creators segment their audience by spending history, activity level, subscription tier or recency. A VIP re-engagement offer goes only to high-value fans who have gone quiet, while a first-purchase incentive targets fans who browse but have not bought.
02
Higher revenue per message
Relevant offers convert better than generic blasts. When the message matches the fan's purchase history and interest level, open rates improve, complaint rates drop and revenue per broadcast increases because every message carries an offer the recipient is likely to care about.
03
No credential exposure
Chatters compose and schedule broadcasts inside Velvet. They never log into the creator's Telegram account, never handle raw contact exports and never risk accidentally deleting conversations or contacts while preparing a mass send.
04
Broadcast performance tracking
After each broadcast, Velvet shows which segments opened, clicked and purchased. Creators can compare broadcast performance over time, identify which fan segments respond to which offer types and adjust frequency before audience fatigue sets in.